DORALICE
NAMING/BRANDING
NAMING/BRANDING
PT Doralice é um cantinho acolhedor e cheio de graça. O nome, referência a personagem da bossa nova brasileira vem pra embalar com leveza e charme uma história de paixão pela alimentação flexitariana e consciente. A "Dora" é um retaurante casual que não te diz o que é certo comer, mas te apresenta novas idéias de alimentação saudável. Uma cozinha que prioriza a proximidade e qualidade de seus fornecedores, o respeito ao prato, seus ingredientes e principalmente às pessoas que fazem parte de sua cadeia de produção. Seja bem vindo e volte sempre. Estaremos de braços abertos e sorriso no rosto.
EN Flex, fresh, and full of grace... The name Doralice is a reference to an important Brazilian bossa nova character and embellish with
charm and ease their Flexitarian, healthy conscious food offer. Dora is a fast-casual restaurant that doesn't want to impose any way of eating, nor think that there's only one way to be healthy, but makes sure you understand that there are new healthy ways to make your dietary choices. A kitchen that prioritizes the closeness with the farmer partners and the respect for the food, its preparation, and mainly for the people involved in their supply chain. We are waiting for you with smiles on our faces and our arms wide open. Welcome :)
charm and ease their Flexitarian, healthy conscious food offer. Dora is a fast-casual restaurant that doesn't want to impose any way of eating, nor think that there's only one way to be healthy, but makes sure you understand that there are new healthy ways to make your dietary choices. A kitchen that prioritizes the closeness with the farmer partners and the respect for the food, its preparation, and mainly for the people involved in their supply chain. We are waiting for you with smiles on our faces and our arms wide open. Welcome :)
CLIENT: DORALICE
ANO/YEAR: 2020
CREATIVES:
Artur Cunha
Eduardo Brandalise
WHAT WE'VE DONE
Brand Strategy, Naming, Brand Identity, Graphic Design, Social Media, Architecture Insights.
